Social Media Archives - Touchstone Research

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The State of Advertising in the World of Virtual Reality [VR]

By | Touchstone VR, Uncategorized, Virtual Reality, VR Insights | No Comments

Every day there are more and more articles on virtual reality; what apps are coming out, which new companies have formed, or what the latest breakthrough is; but an issue that’s receiving less of a spotlight than it should, is advertising. Advertisers are eager to try to enter the world of virtual reality, and for a good reason; as technology…

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This week in cool VR apps – Oculus Social Alpha for Samsung Gear

By | Oculus, Samsung Gear VR, Samsung Gear VR Apps, Touchstone VR, VR Insights | No Comments

One of the great things about the Samsung Gear VR, and there are many, is the way it lets you experience all forms of media. Whether it’s through 360 photos, Oculus Videos, or even Netflix, the Samsung Gear is quickly becoming a one stop device for all your media needs; but they’re not stopping there. Recently the Oculus Social Alpha…

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Samsung Gear VR Unboxing & Initial Impressions

Samsung Gear VR: Unboxing and Initial Impressions

By | Samsung Gear VR, Touchstone VR, Virtual Reality, VR Insights | No Comments

December 30th 2015, the day had finally arrived; I had just received a Samsung Galaxy S6 for Christmas; one of four phones compatible with the Samsung Gear, the other three phones being: Galaxy Note 5, Galaxy S6 edge, and Galaxy S6 edge+. Eager to try out this new and exciting technology the first thing I did was open it and…

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Infographic - The New Reality of Virtual Reality and the Potential with Youth

Infographic – The New Reality of Virtual Reality (VR) and the Potential with Youth

By | infographic, Kids Market Research, Marketing Research, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | 5 Comments

VR has been around for many years but, disappointingly, has failed to live up to its own expectations.  With new groundbreaking, non-nausea-inducing devices and amazing immersive software starting to be developed, VR’s moment for consumer products may finally have arrived.  Major VR companies are preparing to launch VR headsets that make VR real for the consumer in 2015/2016—will they succeed…

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Introducing Shots of Me, the New Selfie-Sharing App Backed by Justin Bieber

By | Mobile, Social Media, Teen Market Research, Young Adults | No Comments

Every so often, a cultural trend becomes a phenomenon. Malcolm Gladwell called it the tipping point. General nostalgia classically refers to it as the zeitgeist. And, alas, surely as Chuck Taylors compliment skinny jeans, sometimes these phenomena meet, the wake of which leaves us in a changed world. Enter Shots of Me, the spanking new Bieber-backed, feature-packed – that’s right…

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vineapp

Second Screen Apps, Vine, & Twitter

By | Mobile, Social Media | No Comments

This Week in Social Tech: Second Screen Apps Lack Luster, Vine Swinging to the Top of the App Store, and Twitter Tackles Trending Tunes The age of the argument is over. Gone are the days when pseudo-intellectual debates at the bar or coffee shop escalate to fisticuffs. Long before it comes to blows, we whip out our smart phones to…

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Pheed Me: Teens, Innovation and Monetization Fuel Success of Latest Social Media App

By | Mobile, Social Media, Teen Market Research | No Comments

Influence is a funny thing. One never can tell just who will sway them to try the latest shoe style, iphone case, or say, social media app. There is an easy answer of course: celebrities. Who doesn’t want to rock the same styles as their favorite pop artist or movie star. But the time may be coming for celebrity influence,…

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