Tap into 20+ Years’ Experience in Quantitative Research Design

Looking to conduct an online survey or quantitative research project?  TSR has extensive experience in designing, managing, and fielding many different types of quantitative research.  Have a quantitative research idea but not sure of the best approach for executing it?  No worries—with over 20 years’ experience in complex research design and approaches, we have the expertise to help you choose the proper execution and can assist from design and implementation through fielding, data delivery, reporting and analysis.

Our quantitative research services include a full range of services and applications:

  • Concept development, screening & testing, ideation & consultation
  • Pilot tests/TV show research
  • New product development/product testing
  • Premium screening & testing
  • Market structure and segmentation
  • Brand imagery & equity, positioning
  • Panel management (mail, tel., online)
  • Character/spokescharacter/licensed properties research
  • Programming research & development, pilot tests
  • Website evaluation, usability, etc.
  • Trend Setter/peer leader/opinion leader research
  • Live event research
  • Name brainstorming, ideation, consulting & testing
  • Attitude & Usage and Awareness/Trial Tracking/ Advertising Campaign Tracking
  • Purchase influence/parent-child dynamics
  • Kids Meal/ Kids Clubs/marketing programs
  • Packaging design, ideation, consulting & testing
  • In-store research, shopper profiles
  • Public relations
  • Advertising research
  • Mobile App Testing
  • Virtual Reality Testing
  • Analytics: key driver analysis, structured equation modeling, brand equity analysis, correspondence analysis, market maps, multivariate, benefit/image linkage analysis, perceptual maps