All posts by Aaron Burch

youth and family qualitative services

Touchstone Research Expands Youth & Family Qualitative Services to National Level

By | Kids and Family, Qualitative Research, Teen Market Research | No Comments

Touchstone Research, Inc. is celebrating a significant expansion of its Youth & Family qualitative in-person and online services to cover key geographic regions across the United States.  Touchstone has been recruiting and managing Kids and Families qualitative research projects for over 20 years, specializing in preschoolers, kids, tweens, teens, young adults, millennials and parents for in-person and online qualitative research. …

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Virtual Reality Market Research

Touchstone VR – Consumer Insights for the Virtual Reality & Augmented Reality Industry

By | Marketing Research, Touchstone VR, Virtual Reality | No Comments

Touchstone Research launches new Virtual Reality & Augmented Reality Consumer Insights division to serve the VR industry BRANFORD, CT – Thursday February 11, 2016   Today Touchstone Research is announcing their newest division, Touchstone VR, which is Touchstone Research’s consumer insights division for all things Virtual Reality and Augmented Reality. Touchstone VR is the new go to firm for providing…

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VR Consumer Sentiment Infographic

VR and Consumer Sentiment

By | Consumer Reports, infographic, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | No Comments

Advertising and marketing professionals looking to associate their brand with the excitement and promise of new technologies are going to want to take note of a comprehensive Virtual Reality Consumer Sentiment Survey of over 2,000 consumers that was recently conducted by Touchstone Research and Greenlight VR. When those who had experienced virtual reality (22% of the sample) were asked to…

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2015 Virtual Reality (VR) Consumer Report

The VR (Virtual Reality) Consumer Sentiment Report – Infographic

By | Greenlight VR, infographic, Kids Market Research, Market Research Reports, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | No Comments

SAN FRANCISCO, CA, November 11th, 2015 – Virtual reality has been somewhat of an intriguing fantasy for a while now; and while the technology has been available for a number of years, it’s only recently that big strides are being made in virtual reality. These technological advances seem to have overcome the problems that have for so long held VR…

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2015 Virtual Reality (VR) Consumer Report

The 2015 Virtual Reality (VR) Consumer Report

By | Greenlight VR, Market Research Reports, Marketing Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Insights | No Comments

EVERYTHING YOU NEED TO KNOW ABOUT THE VR CONSUMERS IN ONE REPORT A 100-PAGE DATA-DRIVEN REPORT WITH EVERYTHING YOU SHOULD TO KNOW ABOUT THE VR CONSUMERS. New report provides insights into consumer expectations for virtual reality. SAN FRANCISCO, CA, August 19th, 2015 – Greenlight VR and Touchstone Research today unveiled the VR CONSUMER REPORT, a first-of-its kind report providing a data-driven perspective…

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Infographic - The New Reality of Virtual Reality and the Potential with Youth

Infographic – The New Reality of Virtual Reality (VR) and the Potential with Youth

By | infographic, Kids Market Research, Marketing Research, Teen Market Research, Touchstone VR, Virtual Reality, VR Consumer Report, VR Infographic, VR Insights | 5 Comments

VR has been around for many years but, disappointingly, has failed to live up to its own expectations.  With new groundbreaking, non-nausea-inducing devices and amazing immersive software starting to be developed, VR’s moment for consumer products may finally have arrived.  Major VR companies are preparing to launch VR headsets that make VR real for the consumer in 2015/2016—will they succeed…

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View Master VR

Virtual Reality for Kids – Mattel launches View-Master VR Headset Powered by Google Cardboard

By | Google Cardboard, Kids and Family, Touchstone VR, Virtual Reality, VR Insights | 2 Comments

Tech Savvy Researcher – VR Insights Edition Long gone are the days of the familiar click as you changed the slide in your shiny red View-Master, exploring the 3D worlds of your favorite book, movie, or place. With ever expanding and changing technology, the View-Master’s once futuristic and innovative design is now just an outdated toy, or is it? View-Masters…

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Shots-of-Me

Introducing Shots of Me, the New Selfie-Sharing App Backed by Justin Bieber

By | Mobile, Social Media, Teen Market Research, Young Adults | No Comments

Every so often, a cultural trend becomes a phenomenon. Malcolm Gladwell called it the tipping point. General nostalgia classically refers to it as the zeitgeist. And, alas, surely as Chuck Taylors compliment skinny jeans, sometimes these phenomena meet, the wake of which leaves us in a changed world. Enter Shots of Me, the spanking new Bieber-backed, feature-packed – that’s right…

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vineapp

Smart Phones, Smart Teens – App Downloads Rising Along with Awareness of Privacy Concerns

By | Mobile, Social Media, Teen Market Research | No Comments

I Kissed a Girl! That was easy. I just put together a few pictures and I have the answer to my latest trivia challenge on 4 Pics 1 Song, the number 1 downloaded free app in the App Store. The admirable runner up is Amateur Surgeon. Yes, it’s exactly like it sounds, and more – the first line of the…

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